Buying a bike that fits you properly

When sitting in a car for the first time, we adjust several aspects to increase our comfort. However, we frequently go to the same level of detail in buying a bike – yet we really ought to. Time then to examine the importance of identifying our own uniqueness when buying a new bike

Benefits of a professional bike fitting session

There are a number of ideas why all keen cyclists – and regular commuters by bike – should get a professional bike fit from a bike fitting expert. Most of us simply walk into a bike shop and try a bike for size without actually knowing what a correctly fitting bike feels like. SQ Lab have been creating products to help bike fitters to help out cyclists, since 1992. Time to take a look at the 6 key benefits of a professional bike fit

SQ Lab and the Appliance of Science in Cycling Excellence

SQLab is probably one of the most established and long-term technical brands within the cycling industry, that you really ought to have heard of. Since it’s infancy in the early days of the mountain bike revolution of the 1990s, this group of cycling scientists from Germany have been setting the standard for innovation and excellence that still defines SQLab today.

Ladies Bike Saddles

Whether you’re viewing the rolling greens of the countryside, conquering the mountains or planning a cycle across the bustling streets, the bottom line is – your bottom is in the line. No matter what the scenery might offer, without the right saddle and perfect padding for your tush it isn’t fun and you won’t be able to push as much power as possible. There’s no reason to tolerate aching muscles and pressure points when you can find a seat that goes the extra mile.
Know your body

A few thoughts on bikefitting

Riding a bike seems a simple process. However, it’s not until we start to look at the technical aspects, that we can really begin to reap the full benefits. Steve took a reluctant trip for bike fit and came back a changed rider… with lots of bikes to change too 😉

Build Your Road Bike 5

Time to finish off the perfect bike build and get ready to ride the Bianchi. Setting up the bike and taping the bars

Build Your Road Bike 4

Fitting hydraulic brake systems is no easy task. We guide you through the process on our build

Build Your Road Bike 3

Getting the right groupset is a tricky choice. We chose Ultegra, as it’s familiar around the world and easy to maintain

Build Your Road Bike 2

We chose 3T handlebars and finishing kit, adding style and performance. The best handlebars for any road bike

Build Your Road Bike 1

Time to get the Bianchi frame set onto the Feedback stand and make it look like a bike. Fitting the internal cables can be trick, but we show you how