Christoph von Freydorf Gravel Bike Ride to Wacken

What is more emotional than Music and Outdoor Sports? The two go straight to our souls and also go perfect together. Christoph von Freydorf, lead-singer of the German Metal-Band, Emil Bulls, has put his two loves – music and bikes – together, and is riding to the Wacken Festival this summer, raising money to help young musicians starting out.

SQ Lab Cycling – Maximising Performance & Comfort

SQ Lab are a group of very clever scientists, based in the heart of Bavaria, who are passionate about helping you and all cyclists to find the perfect fit for your bike. Using their well-researched and detailed software and measuring tools, they’ll not only tell you what’s required; they also design and create innovative solutions to optimise your ride.

EuroBike 2024 Day 1

EuroBike is a place where one day is simply not enough. I’m not actually sure that a week will be either. This year in particular, there are so many fascinating aspects to the cycling industry to see

Made in Yorkshire – Carbon Wasp

Carbon Wasp – artisans for the modern era

If you look hard enough across the internet, you’ll find a wealth of small and specialist engineers making bikes and bespoke bike parts in small workshops up and down the U.K…

Officine Mattio Bikes partner with BePInk Cycle Team

Specialist and high-quality Italian bike brand, Officine Mattio has signed its first ever technical partnership agreement with the UCI Continental BePink women’s team, for 2024. The Cuneo based cycle brand will provide the team riders with its top range Lemma RT model. Read more about the new partnership here

Rudy Project and Bahrain Victorious – Thinking Ahead

Italian safety wear specialists, Rudy Project have just announced the continuation of their partnership with World Tour team, Bahrain Victorious. Time then to take a look at what Rudy Project will be bringing to the 2024 peloton.

The Best Bike Shops – Paceline

Opened in 2016 by cycling enthusiast Mark Hanson, in a short timeframe Paceline cycles has become one of the ‘go to’ locations for Yorkshire based riders, looking for exceptional service and some of the very best custom bike builds available in the U.K. retail scene.

Gravel Bike Coast to Coast Route

From inspiring Eskdale in the west, through to the historic Roman Cam Road in the Dales and Wensleydale and the magnificent beauty of Jervaulx Abbey,onto Rosedale in the North Yorks Moors, this Gravel Bike Coast to Coast route has something for everyone.It’s also the very first U.K. Gravel Bike C2C – and we think that it’ll be the best too 😉 Especially with a 3T bike

Cherie Pridham Interview – Talking with friends

From being a pro cyclist to the first-ever female director in the men’s WorldTour with Israel Start-Up Nation (ISN), Cherie Pridham is here to make history.

It is only right to have female sports directors at Women’s WorldTour, but this is the first time a woman leads a male-dominated peloton. Because of this, Cherie has been receiving lots of attention from the people in the cycling world.

New HIGH5 Slow Release Energy

HIGH5 have been working with World Tour team BORA- hansgrohe to bring cycists a new slow release range for on the bike nutrition