The Positive Benefits of a Bike Fit and the Science of Bike Fitting

Bike fitting looks at every aspect of how we are built, how we move, how we sit and and how comfortable we are when cycling. Bike fitting should be as normal for us as cyclists, as stopping to enjoy coffee and cake is. However, the new science of bike fitting is still developing, despite World Tour riders and teams using it for many years.

Rudy Project Tralyx+ Sunglasses with Photochromic lenses

There’s something comforting about Rudy Project for me. You immediately know that the product will be of the highest quality, well designed, extremely comfortable and perform superbly. Yes, that ultimate balance that all cyclists and athletes seek in any product.

3T Bikes – Innovation and Excellence

Since its inception in 1961, over 60 years ago, when Mario Dedioniggi founded 3T in Torino, this eclectic brand of artisan cycle makers have produced exceptional bikes for riders all over the world.

Cycling Industry Technology and Innovation

Cycling technology and innovation is having a huge impact on cycling participation. In our daily lives, commuting by bike, and for leisure and sport, science and technology in cycling is allowing more and more people to get out cycling, making the most of a healthy lifestyle

SQ Lab Cycling – Maximising Performance & Comfort

SQ Lab are a group of very clever scientists, based in the heart of Bavaria, who are passionate about helping you and all cyclists to find the perfect fit for your bike. Using their well-researched and detailed software and measuring tools, they’ll not only tell you what’s required; they also design and create innovative solutions to optimise your ride.

Best European MTB Events

Cyclists are looking for new adventures, and there’s an explosion of events all over Europe. We put our experts to work, listing the very best of European mountain bike events. Off you go then – join the adventure revolution!

EuroBike 2024 Day 1

EuroBike is a place where one day is simply not enough. I’m not actually sure that a week will be either. This year in particular, there are so many fascinating aspects to the cycling industry to see

High Performance Cycling Clothing

The cycle clothing market is awash with so many brands, that it’s often difficult to determine which clothing to choose for true quality and performance. WE thought that it was about time we started to examine this for you. Let’s focus of real quality and performance brands, and create a cycling revolution

Entering the age brackets within cycling

I don’t weigh myself; I haven’t done so for nearly 30 years. These days, if my trousers fit me, I know that I’m fine; and I have a deal with my wife: she promises to tell me when I no longer look good in Lycra – and, I know for sure that she will! At such a point, I’ll never where tight cycling shorts and jerseys again 😉

ALE cycle clothing for wet summer rides

Wet cycling days seem to be more common than ever these days, which is why we wanted to give you a few ideas from our own selection of our favourite rainy ride kit options. Here’s a few from Italian high-performance brand, ALÉ