Cycling accident alert systems – crash sensors and locator devices

Heading into the hills on road or trail, especially when riding alone, can bring a wealth of risks to the ride. We want to be adventurous, but we also need others to know that we’re okay – and more importantly, when we’re not okay. Time to take a look at Crash Sensors and location devices for cyclists

Choosing the best road and offroad cycling shoes

Finding the best cycling shoes in the world is a challenge. Ultimately, we’re all built differently, and that includes the uniqueness of our feet and how we use them. Add to this, that brands can’t easily shout out that they probably make the best cycling shoes, then we’ve got an additional barrier. Time then to look at what does make a great cycling shoe even greater.

3T Bikes at Cycle Store Zurich 2024 UCI World Championships

Whilst this blog is about 3T bikes and their presence at the UCI Worlds in Zurich; more importantly, it’s about pausing to remember Murial Furrer and other young cyclists, lost too frequently. Rest in Peace, Murial.

Designing Cycle Shoes for Women

In case you haven’t noticed it, women are built differently from men – it’s a fact. All too often, historically, brands have simply produced downsized products for women, and have failed either deliberately or otherwise, to recognise the physiological differences. Yes, the cycling world simply used a ‘Pink it & Shrink it’ mentally, failing to understand the specific needs of women as athletes.

Buying a bike that fits you properly

When sitting in a car for the first time, we adjust several aspects to increase our comfort. However, we frequently go to the same level of detail in buying a bike – yet we really ought to. Time then to examine the importance of identifying our own uniqueness when buying a new bike

Rudy Project Kelion Sunglasses with Impact X 2 Lens

Rudy Project have surpassed themselves with the latest ImpactX® 2 lens used in their Kelion road cycling sunglasses. Yes, I know, the lens is always an important element to road cycling sunglasses – that’s plainly obvious. Read on however, and find out why we really like these new high performance sunglasses from Italy

Rudy Project Egos Road Cycling Helmet

Rudy Project is renowned for producing great cycling safety products. They’ve been doing so for a long time, from their base in Italy, and are trusted across the global cycling community. Their latest Egos ‘road cycling helmet’ typifies their adherence to excellence, and has that unique Italian styling too.

Benefits of a professional bike fitting session

There are a number of ideas why all keen cyclists – and regular commuters by bike – should get a professional bike fit from a bike fitting expert. Most of us simply walk into a bike shop and try a bike for size without actually knowing what a correctly fitting bike feels like. SQ Lab have been creating products to help bike fitters to help out cyclists, since 1992. Time to take a look at the 6 key benefits of a professional bike fit

SQ Lab and the Appliance of Science in Cycling Excellence

SQLab is probably one of the most established and long-term technical brands within the cycling industry, that you really ought to have heard of. Since it’s infancy in the early days of the mountain bike revolution of the 1990s, this group of cycling scientists from Germany have been setting the standard for innovation and excellence that still defines SQLab today.

The Positive Benefits of a Bike Fit and the Science of Bike Fitting

Bike fitting looks at every aspect of how we are built, how we move, how we sit and and how comfortable we are when cycling. Bike fitting should be as normal for us as cyclists, as stopping to enjoy coffee and cake is. However, the new science of bike fitting is still developing, despite World Tour riders and teams using it for many years.